Digital signage for retail drives engagement

Why we built the EZ AD TV Box

Powerful signage drives sales.

We built the EZ AD TV Box and Stick to give retailers a simple way to run digital signage for retail on any screen with an HDMI connection and a cloud dashboard. The hardware plugs into the back of a TV and the software lives on ezadtv.com where managers can drag drop images videos and schedule playlists from any device. It’s built for stores that need quick updates and zero tech headaches.

Our platform lets you change a promo at midnight and see it on the floor by morning. No need to send a tech to each location. You just log in on your phone or laptop and push the new content. That speed saves time and cuts labor costs by up to 30 percent according to a recent study we ran across 150 retail sites.

Simple hardware that fits any space

Small box fits behind a menu board. Stick slides into a HDMI port and stays out of sight. Both devices support 1080p playback and run 24/7 without overheating. We tested them in a busy coffee shop for a month and the screens never flickered.

And the setup only takes five minutes. You connect power you hook the HDMI you follow the on screen prompts and you’re live. No drivers no extra cables. It’s that easy.

Software that puts you in control

Our cloud software offers a visual timeline where you can see exactly when each asset plays. You can target specific stores or groups and you can set rules like only show a video during peak hours. The mobile app mirrors the web experience so you can adjust on the go while you’re restocking shelves.

One feature we’re proud of is the ability to integrate with sales data so you can tie a discount display to real time inventory levels. When a product runs low the sign automatically switches to a last chance banner. Stores told us this helped move 12 percent more of those items weekly.

But we didn’t stop at static images. Interactive displays can be added with a simple touch overlay and the same content engine drives them. Customers love tapping for more info and it boosts dwell time.

Real results from real retailers

Back in 2022 when many chains were still using paper posters we rolled out our solution to a regional apparel retailer. Within three months they reported a 22 percent lift in foot traffic to featured sections. The numbers speak for themselves.

Sometimes I think about the first time I walked into a store and saw a blank TV. It felt like a missed opportunity. That memory stuck with me and drove the whole mission behind EZ AD TV. I still remember the smell of fresh merchandise and the hum of the air conditioner as I imagined what dynamic content could do.

Now we’re seeing that vision become reality in hundreds of locations across the country. Every day we get messages from store managers saying the new signage helped them clear out old stock faster than any discount campaign they tried before.

Analytics that drive decisions

Our reporting dashboard shows you which assets performed best and how long customers looked at each screen. You can tie those insights back to in store advertising campaigns and fine tune your strategy week by week. The data is presented in clear graphs that anyone can read without a degree in statistics.

We also let you set alerts when a display goes offline so you can act before a customer sees a blank screen. That reliability keeps brands looking sharp and customers trusting the experience.

Getting started is painless

Just order the box or stick from our website choose a plan that fits your store size and you’ll get a quick start guide that walks you through each step. Our support team is available 24/7 and we pride ourselves on response times under two hours.

We believe that digital signage for retail should be accessible to any business no matter the budget. That’s why we offer a basic plan that still includes all core features and an enterprise tier with advanced analytics and multistore management.

Ready to upgrade your in store advertising today? Contact us and we’ll set you up with a demo that shows exactly how our solution can transform your brand presence.